Exploring Resilience: A Psychological Perspective on Life Stories

This project aims to assist S&M Couture in the initial stages of writing a book focused on resilience and perseverance, drawing from the life story of the company's founder. The project seeks to leverage the expertise of psychology students to conduct research on resilience, perseverance, and related psychological concepts. Students will be tasked with formulating and scientifically backing up key facts and themes that will be central to the book. The goal is to provide a solid psychological foundation for the narrative, ensuring that the themes of resilience and perseverance are not only compelling but also grounded in scientific research. This project offers an opportunity for students to apply their classroom knowledge of psychological theories and research methods to a real-world context, enhancing their understanding of how psychological principles can be applied to personal narratives.

Strategizing Digital Growth: A Comprehensive Marketing Plan for S&M Couture Inc.

The main goal for the project is to create a comprehensive digital marketing plan for S&M Couture Inc. that includes content planning and creating a clean and professional look for the company's online presence. This will involve several different steps for the students, including: - Conducting a thorough analysis of the current digital marketing strategy and online presence of S&M Couture Inc. - Developing a content plan that aligns with the company's brand and target audience. - Creating a visual and aesthetic strategy to ensure a clean and professional look for the company's online platforms. - Implementing strategies for social media marketing, email marketing, and search engine optimization. - Monitoring and measuring the effectiveness of the digital marketing plan and making adjustments as needed.

Fashion Internship for S&M Couture

S&M Couture seeks a fashion intern to enhancing visual merchandising, and supporting retail operations. The project aims to provide students with hands-on experience in sourcing, merchandising, design, and business operations within the fashion industry. Responsibilities include assisting with the following: Sourcing & Planning: Sourcing: Research and select clothing, shoes, and fabrics, focusing on sustainable brands. Outfit Coordination: Style work and school outfits for Monday to Friday. Fashion Calendar: Plan yearly purchase dates and rental launches. Retail Operations: Visual Merchandising: Organize the retail store layout and digital displays. Inventory Management: Manage stock, shipping, and receiving. Client Relations: Attend meetings, create presentations, and document client feedback. Marketing: Marketing: Promote the brand via social media and analyze how economic trends impact fashion. E-commerce: Update the website with new rentals and collections. Administrative & Operational Support: Administrative Work: Daily administrative tasks including inventory tracking, order processing, and scheduling. Vendor Relations: Establish and maintain relationships with suppliers and vendors for ongoing and future collaborations.

Boutique Design and Layout Optimization

S&M Couture is seeking assistance in designing and optimizing the layout of their new clothing and shoe store boutique. The goal is to create an inviting and functional space that enhances the shopping experience for customers while maximizing the use of available space. The project involves analyzing the current floor plan, identifying areas for improvement, and proposing a new layout that includes designated sections for clothing, shoes, and accessories. The design should consider factors such as customer flow, aesthetic appeal, and ease of navigation. The project will provide learners with an opportunity to apply principles of interior design, retail management, and customer experience. Key tasks include: - Reviewing the existing floor plan and identifying inefficiencies. - Proposing a new layout that optimizes space and improves customer flow. - Creating a visual representation of the proposed design. - Providing recommendations for fixtures, displays, and decor.